Market Master
This is a draft site - for testing (Feedback welcome).
Market Master is a part of the Global Horticulture project of the International Programs of the College of Agricultural and Environmental Sciences, UC Davis
Market Master is a part of the Global Horticulture project of the International Programs of the College of Agricultural and Environmental Sciences, UC Davis
Markets
A market strategy is critical - Excess product, produced in the absence of market development, typically drives prices down and/or leads to product being lost or unsold.
Steps in market development (from Corky Lovin)
This section will be developed to include information on
Steps in market development (from Corky Lovin)
- Production Potential
- Market Demand
- Evaluate Potential Fit
- Realize Potential
- Refine System
This section will be developed to include information on
- Market considerations
- Steps required to establish horticulture markets.
- Sources of market price information